the northern pass

the northern pass was looking to rebrand after failing to pass in the state of new hampshire. worked as a designer / art director for the names “moving nh forward” and “the new northern pass”. “the new northern pass” was a collaborative piece with another art director. the river is shaped like a lightening bolt to represent clean hydroelectricity, the mountain is a nod to the granite state.

the miller group

an idea without a strategy 

the miller group was looking to rebrand their facebook page. they’re a boutique advertising, marketing, media services, and strategic planning agency. the concept behind this campaign is that an idea is nothing without the strategy and planning behind it to execute it. using imagery, the viewer is asked to “connect the dots” with the picture, just like the miller group connects the dots with their strategic planning and campaigns.